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MSC CRUISES ESTABLISHED DIRECT PRESENCE IN GREATER CHINA BY OPENING NEW SHANGHAI OFFICE, APPOINTS HELEN HUANG NEW PRESIDENT FOR THIS KEY GROWTH MARKET
19/08/2016
Geneva, Switzerland and Shanghai, PRC, 19 August 2016 – MSC Cruises, , the Swiss-based world’s largest privately-owned cruise line and brand market leader in Europe, South America and South Africa, announced today that – following the deployment earlier this year of its own first ship, MSC Lirica, to homeport in China – it has now established a direct presence in the market by opening an MSC Cruises office in Shanghai and appointing industry-veteran Helen Huang as its President, Greater China, effective immediately. Ms. Huang will be based in Shanghai.
Ms. Helen Huang, President, Greater China, MSC Cruises
Gianni Onorato, Chief Executive Officer of MSC Cruises, commented Continue reading “MSC CRUISES ESTABLISHED DIRECT PRESENCE IN GREATER CHINA”