MSC CRUISES ESTABLISHED DIRECT PRESENCE IN GREATER CHINA

MSC CRUISES ESTABLISHED DIRECT PRESENCE IN GREATER CHINA BY OPENING NEW SHANGHAI OFFICE, APPOINTS HELEN HUANG NEW PRESIDENT FOR THIS KEY GROWTH MARKET
19/08/2016
Geneva, Switzerland and Shanghai, PRC, 19 August 2016 – MSC Cruises, , the Swiss-based world’s largest privately-owned cruise line and brand market leader in Europe, South America and South Africa, announced today that – following the deployment earlier this year of its own first ship, MSC Lirica, to homeport in China – it has now established a direct presence in the market by opening an MSC Cruises office in Shanghai and appointing industry-veteran Helen Huang as its President, Greater China, effective immediately. Ms. Huang will be based in Shanghai.
Ms. Helen Huang, President, Greater China, MSC Cruises
Gianni Onorato, Chief Executive Officer of MSC Cruises, commented Continue reading “MSC CRUISES ESTABLISHED DIRECT PRESENCE IN GREATER CHINA”

MSC CRUISES FURTHER ENRICHES KIDS ENTERTAINMENT ACROSS ITS FLEET

AS FAMILIES PLAN THEIR SUMMER HOLIDAYS, MSC CRUISES FURTHER ENRICHES KIDS ENTERTAINMENT ACROSS ITS FLEET
19/07/2016
• Brand new DOREBRO sports programme
• New kids cooking class in collaboration with Michelin-starred chef Carlo Cracco
• Exclusive LEGO® MSC Cruises ship toy

Geneva, Switzerland – July 19, 2016 – MSC Cruises, the Swiss-based world’s largest privately-owned cruise line and market leader in Europe, South America and South Africa today announced exciting additions to its already rich on board family offering that include, amongst other, the introduction of an innovative kids sports programme as well also a kids-dedicated interactive cooking class designed with Michelin-starred chef Carlo Cracco.

Gianni Onorato, Chief Executive Officer of MSC Cruises, commented, “As a family-owned company, fro Continue reading “MSC CRUISES FURTHER ENRICHES KIDS ENTERTAINMENT ACROSS ITS FLEET”

MSC CRUISES POSITIONS ITSELF FOR FURTHER GROWTH IN NORTH AMERICA

MSC CRUISES POSITIONS ITSELF FOR FURTHER GROWTH IN NORTH AMERICA WITH NEW KEY MANAGEMENT APPOINTMENTS
17/07/2016
Long-time senior MSC Cruises executive Roberto Fusaro appointed President of MSC North America, Rick Sasso assumes new role as Chairman

Geneva, Switzerland – 17 August 2016 – MSC Cruises, the Swiss-based world’s largest privately-owned cruise line and market leader in Europ Continue reading “MSC CRUISES POSITIONS ITSELF FOR FURTHER GROWTH IN NORTH AMERICA”

MSC SEAVIEW, THE SECOND OF MSC CRUISES’ SEASIDE-GENERATION

MSC Seaside

MSC SEAVIEW, THE SECOND OF MSC CRUISES’ SEASIDE-GENERATION SMART SHIPS, TO SPEND HER INAUGURAL SEASON IN THE MEDITERRANEAN
05/07/2016
MSC SEAVIEW, THE SECOND OF MSC CRUISES’ SEASIDE-GENERATION SMART SHIPS, TO SPEND HER INAUGURAL SEASON IN THE MEDITERRANEAN

Sales to open today for Summer 2018
Geneva, Switzerland – 4 July 2016 –MSC Cruises – the Swiss-based world’s largest privately-owned cruise line and brand market leader in Europe, South America and South Africa – announced today that the second of its Seaside-generation smart ships, set to come into service in June 2018, will be named MSC Seaview. She will spend her inaugural season in the Western Mediterranean, home-porting in history- and culture-rich Genoa, Marseille and Barcelona.

Sales for ship open today for MSC Voyagers Club members, as an exclusive benefit of the programme that rewards loyal MSC Cruises guests, on July 18 for all other guests.
Gianni Onorato, Chief Executive Officer of MSC Cruises, commented, “Our Company’s heritage lies in the M Continue reading “MSC SEAVIEW, THE SECOND OF MSC CRUISES’ SEASIDE-GENERATION”

SIX REASONS WHY MSC MERAVIGLIA WILL BE NEXT YEAR’S ULTIMATE SUMMER DESTINATION

SIX REASONS WHY MSC MERAVIGLIA WILL BE NEXT YEAR’S ULTIMATE SUMMER DESTINATION IN THE MEDITERRANEAN
03/07/2016
MSC Cruises reveals further details of the first of its features-packed next generation smart ship launching in June 2017

With just twelve months to go until the first guests set sail on-board MSC Meraviglia, MSC Cruises – the Swiss-based world’s largest privately-owned cruise line and brand market leader in Europe, South America and South Africa – has today revealed further details of its first next-generation smart ship. Designed around meeting every need of its guests, MSC Meraviglia will introduce new, cutting edge ways to connect holidaymakers seamlessly with the experiences that matter to them, whether at sea or on land.

With the first cruise scheduled for 4 June 2017, MSC Meraviglia Continue reading “SIX REASONS WHY MSC MERAVIGLIA WILL BE NEXT YEAR’S ULTIMATE SUMMER DESTINATION”